Call centre

Definition

A call center is a centralized facility that handles an organization's incoming or outgoing telephone calls. These calls are often associated with providing customer support and services. Call centers can handle a wide range of customer interactions, including answering questions, resolving issues, taking orders, and providing information.

Applications

Call centers are used in a wide variety of industries:

  • Customer Service: Answering customer inquiries, handling complaints, providing technical support.
  • Sales: Actively selling products or services, acquiring new customers.
  • Market Research: Conducting surveys and polls.
  • Appointment Scheduling: Booking appointments for service or consultation.
  • Collections: Collecting overdue payments.

Types of Call Centers

There are different types of call centers, which vary in their focus and activities:

  • Inbound Call Centers: These call centers focus on handling incoming calls from customers.
  • Outbound Call Centers: These call centers make outbound calls to customers, for example, for sales campaigns or market research purposes.
  • Blended Call Centers: These call centers combine both inbound and outbound activities.
  • In-house Call Centers: The call center is integrated directly into the company.
  • Outsourced Call Centers: Call center services are outsourced to external providers.


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